The Cross-Platform SaaS has been utilized by over 11 enterprises, including:
Innovative Product Solutions: Crafting Cross-Platform SaaS
Blings.io's video technology empowers video creators to seamlessly integrate dynamic content and interactive features driven by data and business logic into their videos.
As the head of design, I spearheaded the development of our user-friendly platform and no-code tools, focusing on optimizing the interface and user experience.
Drawing upon my extensive background in video technology and a deep understanding of the user personas of video creators and project managers, I conducted thorough research and sought inspiration from similar solutions to craft engaging and user-centric experiences.
After the initial design phase, I closely monitored other video creators using our system to refine the learning process and eliminate user pain points, ensuring a smoother and more enjoyable experience.
The Adobe extension is designed to seamlessly integrate into the video creation process in After Effects. It enables creators to render and upload videos in a special MP5 format to an online editing playground.
Having extensively researched other After Effects extensions and considering the interface's alignment with the robust features of After Effects, I've determined that the design should prioritize minimal functionality.
The emphasis should solely be on rendering the project, with other tools, such as project settings, kept out for a cleaner and more focused user experience.
Adobe Extention:
Reducing Clicks and Decision-Making
My objective was to empower proficient video creators to facilitate the seamless integration of data to elevate interactive elements within their video projects.
Recognizing the pivotal role of connectors in establishing data connections, the online playground's design was centered around the connectors bar.
"Magic" between After Effects layers and data- The Connectors✨
To simplify the data integration process, I designed connectors to look and feel like a "preset effects, enabling users to effortlessly link layers to specific data points.
This approach leverages the user's existing familiarity with effects and their impact on layers, ensuring a fluid and intuitive experience for video creators.
No re-render Edit
Independently edit, customize, and personalize video content.
Analytics
Insights into video performance at both the scene and element levels.
Edit the project's metadata, customize the player, and modify the schema.
Settings
Inegration
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Project Integration methods.
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HTML Landing page personalization.
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Create a Dynamic branded thumbnail
The platform organized all project elements into tabs for easy navigation.
Creating a user-friendly flow was key, striking a balance between visual consistency and accommodating various actions.
Adobe Extention:
Reducing Clicks and Decision-Making
My journey in optimizing Blings Playground and The Connectors for seamless data integration within the realm of video creation.
I designed the platform to be
A cutting-edge tool for making
data-driven decisions in the creative world of video.
The smart video format is personalized, interactive, and connected to real-time data.
The platform allowed marketers to control monitor and edit a video project.
User-centric design for Making data-driven decisions
I carefully monitored other video creators using our workflow. This allowed me to notice the advantages of moving functions to the backend to reduce both clicks and mistakes.
I opted for a dark-colored teal-graded Adobe semi-look interface for the Playground, establishing a distinct and memorable brand identity for the brands ecosystem.
On how creating a user-friendly flow is key, striking a balance between visual consistency and accommodating various actions.
